Category: Commerce

  • Disadvantages of departmental stores

    Disadvantages of departmental stores To retailer –       Retailer has to bear high storage costs –       Usually the people with vehicles come to shop To customer –       A small retail shop provides better customer service than the departmental stores

  • Advantages of departmental stores

    Advantages of departmental stores To retailer –       Increased sales To customer –       Greater variety –       Convenient shopping

  • What are departmental stores?

    Departmental stores Departmental stores are divided into departments They are usually situated inside the city Offers wide range of products

  • Disadvantages of supermarkets

    Disadvantages of supermarkets To retailer –       High operating costs due to larger space –       High storage costs if the products don’t sell To customer –       No personal service –       Quality of products may be compromised –       Customers are often suspicious and ask, “Are these things fresh?”

  • Advantages of supermarket

    Advantages of supermarket To retailer –       They are able to do eye level marketing –       Buy at low prices and transfer it to consumer To customer –       Products at discounted prices –       Good shopping experience because of attractive display shelves and atmosphere

  • What are supermarkets?

    Supermarkets Large self service stores offering grocery items They are smaller than the hypermarkets Do not necessarily provide parking Encourages the customer to do impulsive buying

  • Disadvantages of hypermarkets

    Disadvantages of hypermarkets To retailers –       Increased cost of accommodating the wide variety of products –       High start up costs To consumers –       Transportation problem (they are situated in the outskirts). –       Customized service not provided  

  • Advantages of hypermarket

    Advantages of hypermarket To retailers –       Economies of scale –       Increased sales due to wide range of products To consumers –       Great shopping experience –       Great quality wide variety

  • Hypermarket

    Hypermarkets Stores which do scrambled merchandising Offers a wide range of products Very huge stores with parking space The area of hypermarkets in more than 200,000 square feet The products offered usually consist of 40% food and 60% general products

  • Types of retailers

    Types of retailer Hypermarkets Supermarkets Departmental stores Multiples Specialty shops Independent retailers